French stationery company is buying up all of the stuff we can’t buy, thanks to the recession
French stationeries are seeing sales decline in the wake of the recession and are looking for ways to stay afloat, even as their prices are up.
Sale of stationery goods to stores and retail outlets rose to 1.4 billion euros ($1.8 billion) in the first quarter from 1.1 billion euros in the same period last year, according to data compiled by research company Euromonitor.
In France, sales of stationeries increased 4.7 percent to 3.6 billion euros last year.
Sales of other types of stationeries declined 2.6 percent to 665 million euros.
The rise in stationery sales is part of a larger trend of a shrinking market for traditional French stationers.
The decline in sales is due in part to a number of factors including a drop in interest rates and rising prices for French designer items like stationery.
The economic crisis in France has led to a rise in online shopping as well as a rise of local brands such as Le Corbusier and Baudelaire.
It also means French designers are less likely to be able to find buyers who will take their works to mass market.
“I’m very happy to be part of this growth of new French stationerie brands,” said Laurent Le Corbuisson, a Paris-based designer.
He said his shop sells French stationerie items that can be found at department stores, department stores and even at flea markets.
“It’s not a very profitable market, but it’s the right market.”
As French stationeriies look to make a comeback, Le Corbug said the industry needs to look at its business model.
“If we don’t, we will not be able at the end of this year to support the industry,” he said.
Le Corbug also said that the French government needs to do more to help stationery sellers.
“We need to make sure we don.t have a situation where the government is making it so that the stationerier can’t sell his work at all,” he told Euromonitors.
France is the second-largest manufacturer of stationers after Germany.
The economy has also been hit hard by the recession.
In the first six months of this month, France lost about 7.4 percent of its output, compared with 7.2 percent in the whole of 2014, according an estimate from the French Institute of Technology, a government research group.
A French court last year sentenced a former French stationeria to eight years in prison for stealing more than 6 million euros in sales.